Inclusive language guide

Inclusive language guide

This guide is continually being updated—last updated 20 May 2021. Anti-ableist Language Encouraged: Have a conversation with someone or a community and ask what their preference is. If you don’t know or can’t ask, use the person-first model (described...
How to Measure Event Success in 23 KPIs

How to Measure Event Success in 23 KPIs

In all the digital marketing channels like email marketing, content marketing and advertising, most marketers identified events as the most critical tool of a successful marketing campaign, be it virtual or in-person.  With so many stakeholders involved playing...
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