Founder of SandyMcDonald.com and charity, CreateCare Global, Sandy McDonald is an author, a TEDx speaker, and a storytelling trainer, working with businesses to bring clarity of communication through purpose-led contextualised story.
After 22 years running a marketing communications company, she used purposeful storytelling to start a worldwide community in 71 countries that helps thousands of orphaned children in Africa today.
Her TEDx talk about this, Tell Your Story. Save a Life received a standing ovation, and her book, Clans, Supercharge Your Business, details the framework that achieved this.
Sandy is a fierce proponent of sharing your wisdom through story as a legacy to better humanity. She believes stories told from clarity of purpose and principles fuel human energy to do good in the world.
KEYNOTE TOPICS
Storytelling is a new business elixir
Changing the narrative
TEDx Melbourne (Tell Your Story. Save A Life) – https://youtu.be/YtuYmwKtiDE
CPA National Conference Australia (closing keynote and masterclasses)
CPA New Zealand
Financial Planners Conference
Storytelling Conference
Ethical Enterprise Conference (x 3)
Superannuation Trustees Conference
RMIT Youth Leaders
Department of Human Health & Services Victoria Youth Summit