Founder of SandyMcDonald.com and charity, CreateCare Global, Sandy McDonald is an author, a TEDx speaker, and a storytelling trainer, working with businesses to bring clarity of communication through purpose-led contextualised story.
After 22 years running a marketing communications company, she used purposeful storytelling to start a worldwide community in 71 countries that helps thousands of orphaned children in Africa today.
Her TEDx talk about this, Tell Your Story. Save a Life received a standing ovation, and her book, Clans, Supercharge Your Business, details the framework that achieved this.
Sandy is a fierce proponent of sharing your wisdom through story as a legacy to better humanity. She believes stories told from clarity of purpose and principles fuel human energy to do good in the world.
Storytelling is a new business elixir
Changing the narrative
TEDx Melbourne (Tell Your Story. Save A Life) – https://youtu.be/YtuYmwKtiDE
CPA National Conference Australia (closing keynote and masterclasses)
CPA New Zealand
Financial Planners Conference
Ethical Enterprise Conference (x 3)
Superannuation Trustees Conference
RMIT Youth Leaders
Department of Human Health & Services Victoria Youth Summit